SMS Bulk Messaging
Bulk Messaging is the dissemination of large numbers of SMS messages for delivery to mobile phone terminals. It is used by media companies, enterprises, banks (for marketing and fraud control) and consumer brands for a variety of purposes including entertainment, enterprise and mobile marketing.
What is A2P SMS?
- SMS stands for Short Message Service, also known as text messaging
- A2P stands for Application-to-Person, an SMS is sent between an Application and a person’s mobile handset
How powerful is A2P SMS?
- SMS A2P reaches your target audience directly, wherever they are, 24/7/365
- 90% of text messages are read within 3 minutes.
- SMS has a read rate of 98%, compared to just 22% for email.
- 19% of people will click an URL in a text message compared to only 4.2% for email.
- 91% of adults have their mobile phone within reach 24 hours a day.
- SMS produces engagement and response rates 6x – 8x higher than achieved via email
- A2P SMS is a highly cost efficient marketing tool
A 160-character SMS can cost less than 2 U.S. cent (depending on the country and network).
Imagine what a good SMS bulk campaign can do for you. Sending massive amount of SMS messages to your potential or existing clients can skyrocket your profits and put you ahead of the competition. We know that you probably heard that email will never die, SMS makes that statement even harder. Running cost effective SMS campaigns could be what brings you over the top. With 8 times higher open rate than average email campaigns you will do what your competitors are not even thinking about.